Packages & Booking

For Creators

Custom branding, visuals, and creative systems designed to help creators and businesses stand out.

Book a free 15-minute Discovery Call to share your vision, ask questions, and make sure we’re the right fit — before choosing your package.

Book a Discovery Call

Explore Our Services ✺

Explore Our Services ✺

You’ve built your platform with passion, and now it’s time for your visual identity to grow with it.

I help performance-driven brands and creators scale their visual presence with the same level of polish as industry leaders, so your visuals reflect the influence you’ve worked hard to build.

  • Custom logo design tailored to your content and personality. From minimalist wordmarks, illustrated emblems, or character-inspired marks that translate across overlays, merch, and social media.

    Includes:

    • Brand Kit (color palette, fonts, and usage guide)

    • Miro collaboration board for feedback and ideas

    • Primary + Alternate logos

    • Transparent PNG files. SVG. JPEG.

  • Eye-catching branded visuals for stream announcements, collaborations, sponsorships, or event promos.

    Includes:

    • Unique post graphics formatted for social media

    • Mini Brand Kit (color palette, fonts)

    • Miro collaboration board

    • High-resolution PNG and web-optimized versions

  • A fully custom website designed to showcase your brand professionally and convert visitors into clients. This package focuses on creating a visually cohesive, strategic online presence that reflects your brand identity while ensuring your website performs well technically and structurally.

    From layout and styling to page structure and search optimization, every element is thoughtfully designed to help your website look polished, load efficiently, and be easily understood by both visitors and search engines.

    Includes:

    • Custom visual design and layout for your website
    • Up to 6 fully designed pages (ex: Home, About, Services, Portfolio, Contact)
    • Strategic page structure to guide visitors through your brand and offerings
    • Brand Kit (color palette, fonts, and usage guide)
    • Mobile responsive design optimization
    • Miro collaboration board for feedback and ideas
    • Integration of your existing brand assets (logos, colors, imagery)
    • Visual layout for calls-to-action and client conversion

    SEO & Website Health Setup

    • Basic on-page SEO setup for each page
    • SEO-friendly page titles and meta descriptions
    • Proper heading hierarchy (H1, H2, H3) for search engines
    • Image optimization and alt text setup
    • Clean URL structure and page organization
    • Mobile performance optimization
    • Technical setup that aligns with Google’s best practices for indexing and discoverability

    Please note: The client must provide or purchase their own website platform (Squarespace, Wix, etc.). Copywriting and detailed written content are not included. I will handle the full visual layout, styling, and SEO-friendly structure of the website.

  • Bring your brand to life through wearable art and product graphics. Whether you need original illustrated merch designs or professional mockups for designs you already have, this package helps transform your ideas into polished visuals ready for printing, promotion, and online storefronts.

    Each piece is tailored to your brand identity so your merch feels cohesive, intentional, and ready to share across social media, websites, and online shops.

    Includes:

    • Custom illustrated merch designs or graphics tailored to your brand
    • Professional merch mockups for websites, social media, or storefront listings
    • Print ready files for apparel and merchandise production (PNG, JPEG, PDF)
    • Promotional graphics to showcase your merch online
    • Commercial usage rights for your brand

  • Whether you need a combination of branding, social media graphics, illustration, website design, or marketing visuals, we can create a design scope that fits your goals.

    This is ideal for creators, authors, and businesses who need multiple design services handled within one cohesive project.

    Includes:

    • A customized combination of design services based on your project needs
    • Brand identity design, logos, and visual branding systems
    • Social media graphics and digital marketing visuals
    • Website design and layout services
    • Illustration, character art, or merch design
    • Miro collaboration board for brainstorming, planning, and feedback
    • Organized file delivery for all final design assets

    Each custom package is built around the scope of your project. Final deliverables and pricing are determined during the project consultation.

Book a Discovery Call

Visual Branding Audit Guide Free PDF Download

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Not sure if your brand visuals are helping you stand out or holding you back?
Download this free guide to evaluate your current branding and discover simple ways to strengthen your visual identity.

My 3-Phase Collaborative Design Process

Every project follows a structured three-phase process designed to transform your vision into a polished, professional visual identity.

This process is the foundation of every project I take on. It provides structure, clarity, and flow while still leaving room for creativity, flexibility, and discovery throughout the design journey.

While every project moves through these core phases, no two are exactly alike. Each project has its own pace, energy, and evolution. Your ideas, feedback, and insights help shape the direction of the work, while my role is to guide the creative process through design strategy, artistic expertise, and thoughtful execution.

You bring the core inspiration and story behind your brand. I translate that vision into something cohesive, visually compelling, and ready to meet the world.

A collage of various design elements including stylized logos, abstract smoke and cloud illustrations, colorful flames, geometric patterns, and text labels like 'Pyf Point Racing'. On the right, a mood board features black and white sketches of abstract shapes and a colorful digital illustration of stylized clouds or smoke. There are sections titled 'Client Moodboard Submission' and 'Designer Interpretation & Curated Mood Board'.

Phase One: Discovery & Direction

Every project is unique. Whether it’s a book, a brand, or a one-of-a-kind illustration, each package is tailored to fit your vision and goals.

  • Share your services — Let me know the pieces you’d like to combine: logos, branding, mockups, or other digital assets.

  • Build your package — Based on your goals, I’ll create a tailored design scope that aligns with your project.

  • Secure your spot — A 50% deposit reserves your place on my schedule and officially kicks off the creative process.

Once your spot is secured, we’ll begin establishing the foundation of your project.

  • You’ll receive access to a collaborative Miro board where you can upload anything that captures your vision: vibes, reference covers, sketches, character notes, or worldbuilding details.

  • I’ll review your materials and add curated imagery, creative direction, and visual inspiration to guide the design process.

  • Together we’ll refine the tone, look, and feel until a clear creative direction begins to take shape.

This phase sets the stage for everything ahead, ensuring your design feels deeply connected to your story before we move into the next steps.

Design development process for PYF Point Racing logo, showing sketches, concept iterations, finalized logo with red and black stripes, and different font styles.

Phase Two: Design & Refinement

With the direction established, I’ll begin drafting initial concepts. These start as rough sketches and early layouts that form the framework of your design. They will be loose and unpolished, so it’s important to look past the roughness and focus on the overall direction and potential.

You’ll receive:

  • Early concepts that lay out the foundation of your design

  • The opportunity to share what feels most aligned with your vision, helping guide the refinement of the design

  • Continued refinement as I adjust details such as colors, layouts, illustrations, and composition to bring the concept into its final form

This phase is where the initial idea evolves into something refined, intentional, and uniquely yours.

Phase Three: Finalization & Delivery

Once your concepts are finalized and the remaining 50% balance is received, we’ll move into the confirmation stage to review the final designs together. This is the moment to make sure everything looks and feels right. Minor tweaks can still be made if needed before the designs are finalized.

After confirmation, I’ll prepare all of your deliverables—whether that’s book covers, illustrations, logos, merchandise designs, or digital graphics—ensuring every element is polished, cohesive, and ready to use.

You’ll receive:

  • Final files prepared for print, digital use, and promotion (PDF, PNG, JPG, etc.)

  • A completed package within your Miro board, with all approved designs organized and easy to access

  • Core brand assets you may need—like color codes, font pairings, and style details—so your visuals stay consistent across every platform

  • Any additional content or assets included in your selected package

This phase ensures you leave with everything you need to launch your project into the world—confident, prepared, and supported by design that feels unmistakably yours.

View Full Portfolio

  • “Alex is so amazing at what she does. She knows how to listen to you, be creative, and see your vision all the way to the end! She has my loyalty and I wouldn’t ever want to go to anyone else!”

    -Camden Baldwin

  • “Working with Alex was an absolute game-changer for my brand, PyfPoint Racing. She created the logo, designed custom graphics, and helped select a cohesive color palette that truly brought everything to life. As someone who isn’t very artistically inclined, it was a huge relief to have someone so talented and knowledgeable lead the way. Her confidence, professionalism, and creative direction made the entire process smooth and stress-free. I couldn’t be happier with the final result—and I wouldn’t hesitate to recommend her to anyone looking to build a strong, visually impactful brand.”

    -Matthew Pyfer

  • “Alex was so easy to work with and was eager to accept feedback when I wanted to make changes to her initial drafts.  She even came up with a catchy slogan for my company that perfectly encapsulated my purpose.  So excited with my results!!”

    - Katelyn Zebley

Let’s Work Together

If you're interested in working with us, complete the form with a few details about your project. We'll review your message and get back to you within 48 hours.

✺ Frequently asked questions ✺

  • Not at all. Whether you're just getting started or refining an existing brand, we’ll meet you where you’re at. I’ve worked with clients launching from scratch and others rebranding after years of growth. Either way, the goal is to give you clarity, cohesion, and confidence.

  • Yes! I make it simple and flexible. A 50% deposit reserves your spot in my calendar, with the remaining 50% due when your final files are delivered. At checkout, you also have the option to use Klarna, which allows you to split your payments into smaller, manageable installments.

    This way, you can secure your project while spreading out payments in the way that works best for you — without sacrificing focus, quality, or timelines.

  • Timelines vary based on the scope, but most branding projects take 4-6 weeks from start to finish. I’ll give you a clear timeline once we chat and kick things off.

  • Rush projects are available for an additional +20% rush fee, depending on my schedule availability.
    Please mention any rush requests ASAP so we can discuss feasibility and timelines.

  • It depends on the situation! If you already have a logo or visuals you’d like to keep, reach out and we can discuss how (or if) I can build on them. I’ll review what you have, confirm file quality and usage rights, and make sure everything aligns with your goals. My priority is maintaining consistency and ensuring any updates or add-ons fit seamlessly within your existing brand identity.

  • No problem at all. That’s exactly why the first phase of our process — Discovery & Direction — exists. We’ll start with a collaborative session where I’ll ask you targeted questions about your vision, values, target audience, and what sets you apart.

    You don’t need to have all the answers before we start. You just need to bring your willingness to explore and your core idea of what you want to create. I’ll guide the rest from there — step by step, until your brand feels uniquely yours and you feel confident to show up visually with clarity.

Not seeing what you’re looking for?

Reach out—I’d love to help clarify or discuss your project needs.

Contact Me